Buzzfeed CEO on viral content, fake news and profitability - BBC Newsnight

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Published on 11 Jun 2019, 23:08
Jonah Peretti joins Emily Maitlis in the studio.
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Buzzfeed launched 13 years ago and wanted to break the mould of news.

They were one of the first news companies to harness the power of social media, but growing pains led to layoffs and criticism.

Emily ask Jonah Peretti about Buzfeed's business model and viral content.

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